The design method : a philosophy and process for functional visual communication / Eric Karjaluoto
ISBN
978-032-19-2884-9
เลขหมู่
NC9970 .K37 2014
ลักษณะทางกายภาพ
xiii, 225 pages : illustrations ; 21 cm
หมายเหตุ
Includes index
หมายเหตุ
Contents: Preface -- Introduction -- Debunking the creative myths --Creating purposeful design -- Achieving order through systems -- Introducing the design method -- Gaining understanding : the discovery stage -- Determining course : the planning stage -- Working with ideas : the creative stage -- Making design real : the application stage -- Presenting work to clients -- Bringing order to your practice -- Suggested reading -- Acknowledgments -- Index
หมายเหตุ
Summary: ^"Feeling uninspired? That shouldn^'t keep you from creatinggreat design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you^'ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. TheDesign Method will teach you a proven, repeatable process for solving visual communication problems^"-- publisher^'s description